When you outsource Google Penguin recovery services to us, we will help you examine the web pages/ anchor text linking to your site, the pages on your website those links point to, and from where you obtained those links.
Our team of SEO experts perform backlink analysis to identify malicious patterns within your backlink profile while ensuring that high-quality, authentic links that drive value to your site are well-preserved. We carry out inorganic link evaluation manually, as well as use Google Webmaster Tools to find out bad links that may be hampering your website’s performance in search engines.
We examine your website for on-page spam violations such as hidden text, cloaking, hidden links, etc., and get them removed.
Further, we create a disavow file including those links that are not adding value to your site and thus, must be removed or disavowed. We also help you create new, high-quality and relevant links to even out your backlink profile and boost your website’s ranking in SERPs.
We submit the disavow file to Google Webmaster Tools and constantly monitor the progress & alter strategies, as required.
In between, we also perform Penguin penalty check to identify issues like "cupcake effect" or "over-optimization".